Tuesday Apr 09, 2024

10. Hanie Yee on commercialisation

View the full show notes on the Amplifying Research website: https://www.amplifyingresearch.com/podcast/10-hanie-yee-on-commercialisation

 

Today's episode is a deep dive with Hanie Yee, an industry leader with over 23 years of international experience working in the commercialisation for biotech, pharmaceutical, and medical device industries. 

Right now, she's the COO of Alimentary, which is a digital health and diagnostic devices startup based in Auckland. And she's also involved in helping researchers get into the startup space. 

She's an investment committee chair of the MedTech and Surgical Committee for Return on Science. This is a national research commercialisation program in New Zealand, that leads the establishment of best practice to deliver new research to market from universities research institutes and private companies as well. On top of that and the many other amazing things she does She's a judge and mentor for velocity, which is the university of Auckland's innovation and entrepreneurship program...

Our conversation covers: 

  • How commercialisation can lead to impact
  • Defining your pitch and problem statement
  • Talking about IP
  • Finding common ground between you and your stakeholders
  • The importance of authenticity
  • Defining and talking about strategy
  • And a whole lot more...

Find Hanie Yee online:

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