Amplifying Research

12. Dr Mark Boulet on behaviour change

View the full show notes on the Amplifying Research website: https://www.amplifyingresearch.com/podcast/12-dr-mark-boulet
 
Today's episode is a deep dive with Dr Mark Boulet.
Mark is the Environment Portfolio Lead for BehaviourWorks Australia, which is based in the Monash Sustainable Development Institute, and it's the largest applied behaviour change research unit in Australia.
So far on this show, we've talked a lot about communicating and engaging with different types of stakeholders and audiences. But it's one thing to get people to understand your research, to know something new, but what if you want them to do something new? What if you want to actually change their behavior?
This is exactly what Mark and I discussed in today's episode.
Our conversation covers:
Changing behaviour ≠ increasing understanding
A 101 breakdown of behaviour change
Changing the behaviour of a group of people
Being more targeted
Taking advantage of industry partnerships
How institutions can help
When to call in the experts
Find Dr Mark Boulet online:
https://www.linkedin.com/in/mark-boulet-78a65846/?originalSubdomain=au
https://www.behaviourworksaustralia.org/team/mark-boulet
https://www.monash.edu/msdi/about/people/research/mark-boulet
Resources:
BehaviourWorks INSPIRE frameworkhttps://www.behaviourworksaustralia.org/blog/inspired-communications
Find Chris Pahlow online:
Chris Pahlow on LinkedIn
Amplifying Research
 
 
Credits:
Hosted and produced by Chris Pahlow
Edited by Laura Carolina Corrigan
Consulting Producers Maia Tarrell and Michelle Joy
 
Quotes:
 
"I think even a researcher just taking a little bit of time to inform themselves around how humans tick can give them some insights around how they communicate their research. And that's really at the heart of it."
 
"One of the things that we often say at Behaviour Works, particularly when we're working with research partners or when we're teaching courses is, you are not your target audience. What motivates you is more than likely not gonna motivate the people that you're engaging with..."
 
"If you want someone to take up a behaviour, make it easy for them to do so. Make it attractive so they can see the benefits to themselves. Make it social and make it timely."
 
"It could even be being a little bit more target about when people may actually be paying attention to the thing that you're interested in... This is why a lot of groups talk to people about a particular issue on days, you know, biodiversity day or forest appreciation day or all that sort of stuff. It's because you know that you've got a greater chance of talking to people about your issue when they're actually paying attention to it. "
 
"We often talk about, we need to create culture shift within an organisation or we need to create a social norm around this sort of thing. You can't create a social norm within a day, right? A social norm is a cumulative thing. And I would say that's the same thing with amplifying research, right? It's a cumulative thing. And most of your guests, you know, when you listen to their stories, it's been repeated attempts to engage, and then as a result, they've had an impact, right? And it's been a big, exciting impact, but it's very rarely just, wow, they just got up one morning and thought I'm going to be really impactful, right?"
 
"Sometimes with these research partnerships, and suspect it's also when it comes to questions around communicating and amplifying research, we need to take our research hats off sometimes... And realise that the things that motivate your colleagues in the discipline, the things that motivate the reviewers of your papers, the arguments that you have and the things that make you get very excited at conferences are probably the things that are going to bore and annoy the people that are outside of your discipline."
 
"As a general idea, you know, even being a little bit more nuanced in how universities see and define impact could be helpful. You know, we have this sort of general expectation that we need to be impactful, but what does that mean? Is impactful a conversation article that you've had half a dozen comments on? Or is being impactful the fact that you've worked with a community organisation for two years and you've generated a number of useful reports for them? A little bit more nuance around how we understand and define impact within the university sector, and then obviously how we recognise it... I think the university sector and the research sector talks good game around impact. And yet still it's the traditional metrics of research income and publication that gets you promoted."

11. Amy Bugeja on embedding engagement in your research org

View the full show notes on the Amplifying Research website: https://www.amplifyingresearch.com/podcast/11-amy-bugeja
Today's episode is a deep dive with Amy Bugeja, Manager of Engagement and Strategy at the Contemplative Studies Centre at the University of Melbourne.
In 2019 the University awarded her the Excellence in Engagement award for the development of PsychTalks, the Melbourne School of Psychological Sciences forum for ideas and discussion.
Our conversation covers:
The importance of engagement
Attracting donors
The importance of close relationships between researchers and comms/engagement staff
Using different formats/mediums for different types of people
Communicating your team's mission
Interdisciplinary communication and collaboration
The benefits of decentralising support teams
Find Amy Bugeja online:
https://www.linkedin.com/in/amy-bugeja-0151412b
Contemplative Studies Centre https://psychologicalsciences.unimelb.edu.au/CSC
PsychTalks Podcast https://psychologicalsciences.unimelb.edu.au/engage/psychtalks/podcasts
Find Chris online:
https://www.amplifyingresearch.com
https://www.linkedin.com/in/chrispahlow

10. Hanie Yee on commercialisation

View the full show notes on the Amplifying Research website: https://www.amplifyingresearch.com/podcast/10-hanie-yee-on-commercialisation
 
Today's episode is a deep dive with Hanie Yee, an industry leader with over 23 years of international experience working in the commercialisation for biotech, pharmaceutical, and medical device industries. 
Right now, she's the COO of Alimentary, which is a digital health and diagnostic devices startup based in Auckland. And she's also involved in helping researchers get into the startup space. 
She's an investment committee chair of the MedTech and Surgical Committee for Return on Science. This is a national research commercialisation program in New Zealand, that leads the establishment of best practice to deliver new research to market from universities research institutes and private companies as well. On top of that and the many other amazing things she does She's a judge and mentor for velocity, which is the university of Auckland's innovation and entrepreneurship program...
Our conversation covers: 
How commercialisation can lead to impact
Defining your pitch and problem statement
Talking about IP
Finding common ground between you and your stakeholders
The importance of authenticity
Defining and talking about strategy
And a whole lot more...
Find Hanie Yee online:
https://www.linkedin.com/in/haniey
https://returnonscience.co.nz/hanie-shahpari-yee
https://www.alimetry.com/our-team
Find Chris online:
https://www.amplifyingresearch.com
https://www.linkedin.com/in/chrispahlow

9. Jacinta Bowler on how to be a journalist's best friend

View the full show notes on the Amplifying Research website: https://www.amplifyingresearch.com/podcast/9-jacinta-bowler-on-how-to-be-a-journalists-best-friend
 
Today's episode is a deep dive with science journalist Jacinta Bowler.
Jacinta has well over 1,000 articles published for outlets like the ABC, SBS Science, Cosmos, the SMH, and Science Alert... And they've also been published in Best Australian Science Writing in 2021 and 2022.
Our conversation covers:
Preparing for your interview
Building an ongoing relationship with journalists
Mitigating risks
Writing about your work for a general audience
How to approach different mediums
And a whole lot more...
Find Jacinta Bowler online:
https://twitter.com/jacinta_bowler
https://www.linkedin.com/in/jacinta-bowler-ab3a64103/
Best Australian Science Writing 2023 https://unsw.press/books/best-australian-science-writing-2023 
Best Australian Science Writing 2022 https://unsw.press/books/the-best-australian-science-writing-2022 
Resources mentioned:
Adrian Smith (the "bug guy") https://www.youtube.com/antlab 
Find Chris online:
https://www.amplifyingresearch.com
https://www.linkedin.com/in/chrispahlow

8. Alanta Colley on storytelling, listening, and iterating your research comms

View the full show notes on the Amplifying Research website: https://www.amplifyingresearch.com/podcast/8-alanta-colley-on-storytelling-listening-and-iterating-your-research-comms
 
Today's episode is a deep dive with comedian, science communicator, and storyteller, Alanta Colley.
Alanta has translated her background working in international public health into a series of incredible comedy shows, including "Trick or Treatment" debuting at the 2024 Melbourne International Comedy Festival (https://www.comedyfestival.com.au/2024/shows/trick-or-treatment).
She also hosts workshops on science communication and storytelling, and our conversation covers — 
Putting the researcher back into the story
The power of failure as a communication tool
The importance of listening and asking questions
Iterating your message as you get feedback
And a whole lot more...
Get tickets for Alanta's show "Trick or Treatment:
https://www.comedyfestival.com.au/2024/shows/trick-or-treatment
Find Alanta online:
https://www.alantacolley.com
https://www.scifight.com.au 
https://www.linkedin.com/in/alanta-colley-2a018843 
Find Chris online:
https://www.amplifyingresearch.com
https://www.linkedin.com/in/chrispahlow

7. Prof Dan Woodman on promoting your entire field

View the full show notes on the Amplifying Research website: https://www.amplifyingresearch.com/podcast/7-prof-dan-woodman-on-promoting-your-entire-field
 
Today's episode is a deep dive with Prof Dan Woodman.
Dan is a TR Ashworth Professor of Sociology in the School of Social and Political Sciences at the University of Melbourne. He founded Social Sciences Week, and has been the president the Council for Humanities, Arts, and Social Sciences in Australia.
Dan spoke about representing not only your own research but your entire field when conducting comms and engagement activities.
Our conversation covers:
What it's like conducting comms and engagement with peak bodies
Aligning multiple voices around a north star, and doing so in a way that allows for nuance and a diversity of perspectives
The benefits of making engagement a core part of what you do
As well as plenty of tips about conducting comms and engagement — including dealing with radio interviews, what to do when things go wrong, using your teaching as a practice ground for public engagement, and a whole lot more...
Find Prof Dan Woodman online:
https://findanexpert.unimelb.edu.au/profile/19920-dan-woodman
http://twitter.com/drdanwoodman 
Find Chris online:
https://www.amplifyingresearch.com
https://www.linkedin.com/in/chrispahlow

6. Dr Simona Carbone on communicating effectively as a leader

View the full show notes on the Amplifying Research website: https://www.amplifyingresearch.com/podcast/6-dr-simona-carbone-on-communicating-effectively-as-a-leader
 
Today's episode is a deep dive with Dr Simona Carbone.
She's a co-director of the integrated neurogenic mechanisms lab in drug discovery biology at the Monash Institute of pharmaceutical sciences (MIPS). In addition to her research work, she is also the host and producer of the podcast, The Lead Candidate, a show that aims to understand what qualities and experiences make a great leader in different fields of science. 
Our conversation covers: 
Aligning your team behind a central mission
How to operationalise things like values and ensure they have a real tangible benefit to your organisation
And nitty gritty tips for running effective meetings, how to have effective conversations with the people you're leading, and a whole lot more...
Find Dr Simona Carbone online:
https://theleadcandidate.com 
https://twitter.com/sim_scientist 
https://au.linkedin.com/in/simona-carbone-phd-77121a62 
https://research.monash.edu/en/persons/simona-carbone 
Resources mentioned:
Dare to Lead by Brené Brown https://brenebrown.com/book/dare-to-lead
Dare to Lead list of values https://brenebrown.com/resources/dare-to-lead-list-of-values 
Find Chris online:
https://www.amplifyingresearch.com
https://www.linkedin.com/in/chrispahlow

5. Andy Matthews & Alasdair Tremblay-Birchall on using comedy to make your research more approachable

View the full show notes on the Amplifying Research website: https://www.amplifyingresearch.com/podcast/5-andy-matthews-amp-alasdair-tremblay-birchall-on-using-comedy-to-make-your-research-more-approachable
 
Today's episode is a deep dive with comedians Andy Matthews and Alasdair Tremblay-Birchall.
Andy and Alasdair host the science comedy quiz show "The Pop Test" on Radio National and inject their love of science into so much of the comedy they've produced — including their incredible live shows "Magma" and "Teleport".
Our conversation covers:
How jokes, playfulness, and great metaphors can help you hook your audience
The importance of understanding and representing your audience's point of view
Putting together a team for your comms/engagement project, and a whole lot more...
Find Andy online:
https://twitter.com/stupidoldandy 
Find Alasdair online:
https://twitter.com/Alasdairtb
https://www.instagram.com/atremblaybirchall
Their comedy:
The Pop Test https://www.abc.net.au/listen/programs/the-pop-test 
Magma https://www.youtube.com/watch?v=UHp3rH6AzPg
Teleport https://www.youtube.com/watch?v=uJWzVvI6d6s
Two in the Think Tank podcast https://shows.acast.com/two-in-the-think-tank
Gustav & Henri — Andy's sci-fi children's book series https://gustavandhenri.com
Find Chris online:
https://www.amplifyingresearch.com
https://www.linkedin.com/in/chrispahlow
 

4. A/Prof Suzie Sheehy on reaching a large audience

View the full show notes on the Amplifying Research website: https://www.amplifyingresearch.com/podcast/4-aprof-suzie-sheehy-on-reaching-a-large-audience
 
Today's episode is a deep dive with A/Prof Suzie Sheehy.
She's both an accomplished accelerator physicist and an absolutely incredible science communicator. Her TED talk, "The case for curiosity driven research" has almost 2 million views as of posting date, she's partnered with The Royal Institution to deliver lectures with hundreds of thousands of views on YouTube, and she's the published author of the book, "The matter of everything: 12 experiments that changed our world".
Our conversation covers:
Finding partners that can amplify your voice
Finding your personal presenting style
Adapting your message to different formats and mediums
Why your comms don't need to be perfect
Getting comfortable representing your field, and a whole lot more...
Find A/Prof Suzie Sheehy online:
https://www.suziesheehy.com
https://findanexpert.unimelb.edu.au/profile/99747-suzie-sheehy
https://twitter.com/suziesheehy
https://www.linkedin.com/in/drsuziesheehy
Some of Suzie's lectures:
https://www.ted.com/talks/suzie_sheehy_the_case_for_curiosity_driven_research?language=en 
https://www.youtube.com/watch?v=jLmciZdh5j4 
https://www.youtube.com/watch?v=V_hirIK9eFs
Resources mentioned:
EDGE tool https://www.publicengagement.ac.uk/resources/guide/assess-your-institutional-culture-introducing-edge-tool
Find Chris online:
https://www.amplifyingresearch.com
https://www.linkedin.com/in/chrispahlow

3. Prof Phillip Dawson on becoming a key person of influence

View the full show notes on the Amplifying Research website: https://www.amplifyingresearch.com/podcast/3-prof-phillip-dawson-on-becoming-a-key-person-of-influence
 
Today's episode is a deep dive with Prof Phillip Dawson. 
Phill is a co-director at the Centre for Research in Assessment and Digital Learning in Deakin. As you'll hear, Phill has made it part of his job to become a key person of influence in his field.
Our conversation covers: 
The potential benefits of a KPI strategy — both to individual researchers and research organisations
How to find your niche
Creating your pitch
The importance of publishing journal articles, other research dissemination, and a whole lot more...
Find Prof Phillip Dawson online:
https://philldawson.com
https://www.linkedin.com/in/https://www.deakin.edu.au/about-deakin/people/phillip-dawsonphilldawson
https://twitter.com/phillipdawson
Resources mentioned:
Key Person of Influence https://www.keypersonofinfluence.com
The Problem/Gap/Hook Heuristic by Lorelei Lingard https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4602011
Find Chris online:
https://www.amplifyingresearch.com
https://www.linkedin.com/in/chrispahlow